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Residential & Commercial Electrician·Downey, California (Greater Los Angeles)

Saiyan Electric

10.1xreturn on Meta ad spend

$1.58M

open pipeline from Meta-attributed leads

$32K

total Meta ad spend

3,607

Meta-attributed leads

Standout moment

15x ROAS in a single month

April 2026: $5,359 in Meta ads produced $81,642 in tracked revenue. In January, $2,863 in spend opened $545K in new pipeline.

The challenge

Saiyan Electric is a Downey-based residential and commercial electrician competing in one of the most crowded electrical markets in the country. Before working with ProofPilot, paid spend wasn't tied to closed revenue, organic visibility was minimal, and there was no single source of truth connecting ad dollars to booked jobs.

The goal was simple but hard: prove that every marketing dollar produced real, trackable pipeline, and do it without inflating budget. That meant building lead-gen funnels efficient enough to win on a tiny ad spend, and an SEO program that moved the brand from invisible to the front page of Google.

What we built

Efficient Meta lead-gen funnels

Built and optimized Meta Ads funnels (including Edison rebate / Free Panel Solutions style offers) that drove 3,607 attributed leads on just $32,044 in spend. The flagship channel returned 10.1x on ad spend, generating $322,660 in attributed revenue and $1.58M in open pipeline across 49 closed jobs.

SEO from page 5 to page 1

Rebuilt organic visibility so Google search impressions climbed from 734 to 26,721 and average position improved from 44.7 to 10.6. Total ranked keywords roughly doubled (105 to 235) and estimated organic traffic grew about 6x between January and June 2026.

Full-funnel lead tracking

Wired every lead source into TrackPilot with WhatConverts call tracking and direct Google Sheets capture, so each Meta and organic lead is matched to a real job and dollar value, no guesswork, no Zapier in the middle.

Search-everywhere and AI visibility

Service-page SEO earned Saiyan a citation in ChatGPT when asked for the best electricians in Downey for panel upgrades and EV chargers, putting the brand in front of buyers who now research on AI, not just Google.

Before & after

MetricBeforeAfter
Avg. Google position44.7 (page 5)10.6 (top of page 1)
Google search impressions73426,721
Ranked keywords105235
Organic monthly clicks3589
Search everywhere — even AI

When ChatGPT is asked for the best electricians in Downey for panel upgrades and EV chargers, it names Saiyan Electric and cites their service pages.

The results

10.1x

Meta ad ROAS ($32K spend → $322,660 attributed revenue)

$1.58M

open pipeline from Meta-attributed leads

5,583

total attributed leads across Meta + organic

~36x

growth in Google search impressions (734 → 26,721)

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Figures are ProofPilot-tracked, attributed results for the stated period.